DI: What is the main principle, idea and inspiration behind your design?
AG : I tried to use a collection of simplicity in font, shape, and adjacent of pure color which broaden the safety sense of consumers. I tried to use each word of beauty separately on each package and as a result of this, we can see the complete word of beauty whenever we set them together.
DI: What has been your main focus in designing this work? Especially what did you want to achieve?
AG : In this series package design, I tried to use a colorful pattern to reference the purity which is available in nature, the natural colors that are not dangerous or do not remind us of chemical products.
DI: What are your future plans for this award winning design?
AG : I have always tried to be up to dated and experience new projects which force me to deal with new challenges. I hope I will be more creative than before in my project to have the best possible presentation in this precious award-winning design.
DI: How long did it take you to design this particular concept?
AG : The project started in February 2018 in Tehran and takes about 4 months.
DI: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?
AG : I tried to create a design which does not only make the client satisfied but also is valuable by itself. In fact, this design was commissioned.
DI: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?
AG : Unfortunately, this design did not reach the production stage. Because the customer was not loyal to its obligations.
DI: What made you design this particular type of work?
AG : An elegant package design, which is not common for cosmetic products, was prepared for the product. Thus, decorative packages that can add beauty to bathrooms were obtained. This is what made me design this particular type of work.
DI: Who is the target customer for his design?
AG : the beauty cosmetic package series is trying to absorb a new range of consumers who are always concerned about their beauty staff in terms of whether they are organic, healthy, pure and so on
DI: What sets this design apart from other similar or resembling concepts?
AG : There are many natural skincare brand online, how to stand out this one special brand is a big challenge. Natural? Simple? there are many choices but how to sand out the brand is a problem. We found out the founder is so proud of all products are made in simplicity. So 'Simple', 'Pure' and 'Minimalism' are the key elements of our design.