We had the distinct pleasure to interview award winning designer Fazaal Naufer about their original and creative Typography Book design work. Fazaal Naufer is an award-winning communication designer, that makes our world a better place with their original typography book works.
Fazaal Naufer ("FN") answered Design Interview ("DI") questions about their award-winning work 100 Inspirational Quotes Typography Book. Interview questions prepared by Frank Scott.
FN : To inspire fellow artists and share the feeling of the need to be motivated and inspired to improve ourselves everyday.
FN : As a professional in the creative industry, our designs go wrong, your ideas don’t get noticed, the people you trusted let you down, products fail – in these tough times there is nothing you can do besides keeping faith alive and moving forward. The best way to be positive and stay focused on my work is by going through some inspirational quotes. So I thought why not design a book for myself and my design team that we could refer to when we are having a bad day at office.
FN : I would like to convert this into a yearly calendar with a quote for everyday.
FN : I wanted something to inspire my design team including myself. Something that I could look into when I was not feeling motivated or inspired.
FN : I have plans to lease the production rights of this design.
FN : People from the Creative Industry.
FN : There is no similar book that has creative quotes that focuses more on the design and illustration of the message.
FN : Adobe Photoshop and Illustrator.
FN : Page Layout, Typography and Unique Design across 100 different quotes.
FN : The research for this project was purely done on the internet. The main objective was to find out the most viral/most shared inspirational quotes on the internet. Sites such as twitter, facebook, pinterest and instagram were used for the research with help of hashtags and the most shared/liked images/designs were collected and analyzed. It was understood that quotes that were simple, colorful and easy on the eye with a visual that depicts the quote or the message were be to shared more that quotes were that was plain text. So it was understood that users are most likely to be inspired by something that gives a positive message; while depicting it visually gives it a higher chance to have it remembered. It was also found out that were not much well design physical/digital books available for purchase or in libraries that consists of inspirational quote in a similar nature of this project.
FN : The hardest parts were to make each and every quote look unique and different from one another while choosing the best typefaces was also a great challenge to portray the correct message as typefaces have the power to change the complete outlook of a simple message. Another challenge was to make the layout/design of this book unique to other books available. The layout follows a horizontal and narrow layout that helps differentiate it from the rest. All quotes and visuals had to be based on this layout which had its limitations in terms of vertical space for the quotes.
FN : I got very good feedback from peers and clients and thought it stood a chance as it was something different.
