Interview with designer Johann Sigmarsson (JS), regarding views on design, and for the award-winning design Somethingregal Handmade Desk.

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Interview with Johann Sigmarsson at Thursday 17th of April 2014: DI: What is the main principle, idea and inspiration behind your design?
JS : The bed I designed. It's no screws in it. You can puzzle it together in two minutes. I wanted to do a similar desk, but it was more complicated.

DI: What has been your main focus in designing this work? Especially what did you want to achieve?
JS : I just wanted a desk a beautiful item I could be proud of, my own desk. I didn't expected to be awarded internationally for it.

DI: What are your future plans for this award winning design?
JS : I really don't know. The whole thing is so new for me, but it's going to be a part of some exhibitions.

DI: How long did it take you to design this particular concept?
JS : It have been going on for two years with pauses.

DI: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?
JS : In the beginning I had no clue that I could design, create and built furniture. It surprised me and other people that know me well. The idea for the Equator Memorial Project had its genesis in a bed I designed and made in 2011. Friends and acquaintances showed immediate interest and I was soon commissioned to make another one as a wedding anniversary gift. I went on to build shelves, an armchair with leather seats, and a desk with leather trimmings. Word got around about my furniture making and eventually a small group of people began to form around the current project.

DI: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?
JS : I have produce few myself, but the intention are to exhibit it with some other art pieces. If I get some good offers I can't say no, or can I?

DI: Where there any other designs and/or designers that helped the influence the design of your work?
JS : No.

DI: Who is the target customer for his design?
JS : Its more collectable pieces in very limited amount, but some collectors and companies have bought the pieces.

DI: What sets this design apart from other similar or resembling concepts?
JS : I think it's the wood from the harbor. It gives the piece more character and a bit of romance. It's beautiful to see the old holes from the bolts and the oil from the ships harmonizing together.

DI: How did you come up with the name for this design? What does it mean?
JS : The idea comes from a famous winner race horse named Somethingroyal.

DI: Which design tools did you use when you were working on this project?
JS : Freehand and photoshop, then I was designing it while I did the prototype.

DI: What is the most unique aspect of your design?
JS : I'm always learning.

DI: Who did you collaborate with for this design? Did you work with people with technical / specialized skills?
JS : I was doing it at three studio on that time. It was a company which did the leather and colored it after my order, but I upholstered it. It was another company which was cutting the glass and the third company drilled out the stone knobs after my sketch.

DI: What is the role of technology in this particular design?
JS : I sketched it up and finished the design in two prototypes in 2012 and 2013.

DI: Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?
JS : I watched my bed I had design and wanted to do some design like it, but the design on the bed is influenced by (semi) Japanese bed I had once.

DI: What are some of the challenges you faced during the design/realization of your concept?
JS : Everything in life has challenge which you have to overcome, accept or leave.

DI: How did you decide to submit your design to an international design competition?
JS : I was just looking on google and decided to take a part.

DI: What did you learn or how did you improve yourself during the designing of this work?
JS : That I can do it.

DI: Any other things you would like to cover that have not been covered in these questions?
JS : That's fine.