We had the distinct pleasure to interview award winning designer Francesca De Blasi about their original and creative Beachwear Collection design work. Francesca De Blasi is an award-winning fashion designer, that makes our world a better place with their original beachwear collection works.
Francesca De Blasi ("FDB") answered Design Interview ("DI") questions about their award-winning work Luxi de Mari a mesudì Beachwear Collection. Interview questions prepared by Frank Scott.
FDB : This collection was born as an emotion, is homesickness for my land and the sea, which is vital for every Sardinian, but above all I remember of my ichilhood. An image, a memory, a feeling impossible to describe in words and tried to best express and recreate the myriad of colors and reflections that are created when the rays of the sun meets the blue sea of my Sardinia.
FDB : I developed this collection to participate at the European contest "The Link 2010" organized by the Mare di Moda in Cannes (France), classifying Nr. 1 First Place and winning the The Link Award 2010 in the beachwear section
FDB : I hope to get to know my talents, my creativity. After the collection "Luxi de Mari mesudì" I made another collection "Janas" who had a fashion show at the International Beachwear Saloon Mare d'Amare, Florence. I am currently preparing a new collection.
FDB : Unlike other projects that typically require more timing, the idea came to 'a sudden, everything was clear and defined in one, maybe two days, was really a light.
FDB : I followed an inspiration, a telling image that I had impressed on my memory, images of a beautiful landscape that not everyone has the opportunity to see and experience every day.
FDB : At the time I designed and built everything with my hands, do not rule out selling. I'd love to find a sponsor, someone to help me produce and sell my projects.
FDB : I realize women's clothing, beachwear and accessories.
FDB : Obviously, given the uniqueness of the clothing, the target is very high, an elite clientele. A clientele attentive to detail, the preciousness and elegance.
FDB : It 'a unique item, the application of Swarovsky strass by hand one by one, assembling, and choosing different shades to match creates a result that no machine can duplicate.
FDB : Luxi de Mari mesudì is written in the Sardinian language, and literally means Light of the Sea at Midday and refers to the reflections of the sun on the water crystal clear.
FDB : The combination and how to approach the strass to create the reflections of the sea
FDB : I made quite independently and self-taught.
FDB : Technology is not of primary importance.
FDB : It 'was influenced by research on the Sardinian handicraft traditions, particularly the tradition of Bisso, the silk of the sea.
FDB : Yes, I added models
FDB : I decided to participate because it was a prestigious contest and thanks to the university had the opportunity to participate for free.
FDB : I improved my technical skills, design and manufacture of garments. I learned that one must always believe in yourself and free your creativity without being impositions from the outside.
