Floral SY Drop Thread Earrings by SHUI YEE CHIN

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DI: What is the main principle, idea and inspiration behind your design?

SYC : the idea came from a lantern i made with my dad during my childhood.

DI: What has been your main focus in designing this work? Especially what did you want to achieve?

SYC : designing a concept that could create a 3D feel, with the idea usable on any kind of patterns.

DI: What are your future plans for this award winning design?

SYC : I would like to design more patterns using this concept.

DI: How long did it take you to design this particular concept?

SYC : few months.

DI: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?

SYC : I couldn't spot this design concept anywhere I went or in any retail shops, therefore, I had the urge to bring my idea to life.

DI: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?

SYC : I'm open to collaborations if there comes an opportunity. I will definitely consider.

DI: What made you design this particular type of work?

SYC : It's been spinning in my head for quite sometime where I do not see this concept at any retail stores.

DI: Who is the target customer for his design?

SYC : Women of any age.

DI: What sets this design apart from other similar or resembling concepts?

SYC : Usability. The introduction of a new way of configuring an earring.

DI: How did you come up with the name for this design? What does it mean?

SYC : I initially wanted to name it Floral Lanterns but then needed to revise it to Floral SY which is my initials.

DI: What is the most unique aspect of your design?

SYC : The center bars I added to make a 3D feel. With this concept, I can create any patterns that could be viewed from all angles.

DI: Who did you collaborate with for this design? Did you work with people with technical / specialized skills?

SYC : I did work with a jewelry manufacturer overseas to bring my idea to life.

DI: What is the role of technology in this particular design?

SYC : Definitely the Visual enhancement.

DI: Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?

SYC : my research includes online research, travelling to other countries, and of course researching locally at retail shops.

DI: What are some of the challenges you faced during the design/realization of your concept?

SYC : I cant draw, I normally handmade all my prototypes.

DI: How did you decide to submit your design to an international design competition?

SYC : Essentially I would like to know how good my design is and what the judges think.