DI: What is the main principle, idea and inspiration behind your design?
: Smart phones are more powerful today with lots more features and functions, apart from having a more premium pricing, it is also inevitable that their screen size become bigger to cater for these advancement.
This is the very reason why consumer is having a growing demand for a full fledged 360 degreee Screen Protector without compromising on their user experience on their phones, whether is for their photography, videography, media viewing entertainment or their daily general usage.
DI: What has been your main focus in designing this work? Especially what did you want to achieve?
: Xapphire Shield is a High Precision Tempered Glass Screen Protector designed with the focus on giving the right mix of precision craftsmanship along with our exclusive “Xapphire Nano Treatment”, giving user’s the ultimate screen protection in Japan JIS standard 9H Hardness with 2.5 times fortified edges and can withstand 10 times more scratch protection of up to 30000 cycles. With a Ultra High 95.8% Super Clear Transmittance, Xapphire Shield an ideal choice for the latest Apple iPhone & Android phone series.
DI: What are your future plans for this award winning design?
: Apart from expanding Xapphire Shield to cater for more other brands of smart phones and devices, we are also on the process of developing a Xapphire Shield to other niche devices like Gaming Phone and Gaming Console
DI: How long did it take you to design this particular concept?
: It took us more than 3 years to create the perfect "recipe" of material coatings and technology to develop the exclusive “Xapphire Nano Treatment” used in the product
DI: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?
: Our B2B client had been telling us that there is a growing demand for a full fledged 360 degreee Screen Protector without compromising on their user experience on their phones, whether is for their photography, videography, media viewing entertainment or their daily general usage.
DI: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?
: We produce and manufacture under our flagship brand name Monifilm and also undertake a few ODM/OEM projecs with our B2B client
DI: What sets this design apart from other similar or resembling concepts?
: High Precision in industrial craftsmanship and our Exclusive “Xapphire Nano Treatment”, giving user’s the ultimate screen protection in Japan JIS standard 9H Hardness with 2.5 times fortified edges and can withstand 10 times more scratch protection of up to 30000 cycles.
DI: How did you come up with the name for this design? What does it mean?
: Xapphire is pronounced the same as "Sapphire" which are used by most other similar design in the market. The "X" we added to replace the "S" mean our product had that extra "X factor“ that are leading the market.
DI: What is the role of technology in this particular design?
: Integration the Right Mix of material, optical and coatings material
DI: How did you decide to submit your design to an international design competition?
: We had been working on the Global Market for years with B2B client stretched across most of the Major Market. We feel that entering a International Design Competition will help us to create more presence in the Global Industries. Not to mention, it is also an encouragement to or design team and compny