We had the distinct pleasure to interview award winning designer Michelle Rivadeneira about their original and creative Packaging design work. Michelle Rivadeneira is an award-winning communication designer, that makes our world a better place with their original packaging works.
Michelle Rivadeneira ("MR") answered Design Interview ("DI") questions about their award-winning work Cuyabeno Reservation Packaging. Interview questions prepared by Frank Scott.
MR : The idea of my design is based on my connection with eastern Ecuador, because part of my family lives in this area. I have always been proud of my hybridization of my Ecuadorian roots, and what better way to express it by rescuing their culture through a design that has a purpose of promoting it in an ecological way.
MR : I wanted to get foreigners to take a piece of my land, Ecuador, seeing it with the same eyes that I admire.
MR : The target customers are both external and internal tourists
MR : The name was given from the ecological reserve.
MR : The feather that Cofan possesses is the element that prevails in my design
