Interview with designer Hyungjun Koo (HK), regarding views on design, and for the award-winning design Ampathy Vibration Speaker.

 
 
 
 
For High-Resolution Images & More Info Visit: http://www.adesignaward.com/design.php?ID=57154

Interview with Hyungjun Koo at Monday 24th of April 2017: DI: What is the main principle, idea and inspiration behind your design?
HK : Ampathy can produce sound and vibration together, so deaf people can communicate culturally by enjoying music or movie together with their friends and families.

DI: What has been your main focus in designing this work? Especially what did you want to achieve?
HK : People who have auditory disorders were isolated from communications with others. They were excluded from social cultural activities such as listening to music or watching a movie. They cannot hear sounds, but they are very sensitive to vibrations. This speaker substitutes sound into solid vibration, and amplifies the listener's emotions with it.

DI: What are your future plans for this award winning design?
HK : I'll design another products and services that communicating and Sympathizing with people.

DI: How long did it take you to design this particular concept?
HK : The project started in january 2017 and finished in march 2017 in Seoul.

DI: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?
HK : The motif of my design began with the comic written by a deaf artist. That artist love music but she can’t listen music. so she feel the little vibration of the music from the speaker. I saw that scene, thought that I can make some speaker for her to feel the music and sound.

DI: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?
HK : No, It isn't.

DI: What made you design this particular type of work?
HK : For this project, I have been living with my ears closed to experience the hearing impaired people’s life. It’s so lonely to live as a deaf because of the lack of communication. I want to make them enjoy cultural enjoyment equally, and I will design some devices like Ampathy.

DI: Where there any other designs and/or designers that helped the influence the design of your work?
HK : Unfortunately, not yet. But I'll design other solution and products like this.

DI: Who is the target customer for his design?
HK : hearing-impaired people.

DI: What sets this design apart from other similar or resembling concepts?
HK : Ampathy can produce sound and vibration together, so deaf people can communicate culturally by enjoying music or movie together with their friends and families.

DI: How did you come up with the name for this design? What does it mean?
HK : Ampathy is a compound word for 'amplifier' and 'empathy'.

DI: Which design tools did you use when you were working on this project?
HK : I drew some sketches from my shape inspirations and make 3D modeling & rendering with rhino 3D & Keyshots. At last, I edited images using a photoshops.

DI: What is the most unique aspect of your design?
HK : Visual interactions with the shape of tidal wave helps hearing-impaired people to recognize the operational status of the object for convenient using experience. So the users can control the upper touch panel intuitionally.

DI: Who did you collaborate with for this design? Did you work with people with technical / specialized skills?
HK : I requested some engineering knowledge to my friend who studying about it, and student designer Hyunsu Park gave many help for me.

DI: What is the role of technology in this particular design?
HK : Emotional communication for everyone

DI: Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?
HK : People who have auditory disorders were isolated from communications with others. I studied many research about their hard life and it was sad to me either.

DI: What are some of the challenges you faced during the design/realization of your concept?
HK : It was little bit hard because I didn’t make my previous project in that quality.

DI: How did you decide to submit your design to an international design competition?
HK : I wanted to test my ability about industrial concept design.

DI: What did you learn or how did you improve yourself during the designing of this work?
HK : I asked many people around myself, such as professor, friends, etc. It was so helpful to me.

DI: Any other things you would like to cover that have not been covered in these questions?
HK : No, enough. Thank you for question to me.