Interview with designer Nicola Botta (NB), regarding views on design, and for the award-winning design Big Bang Ring.

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Interview with Nicola Botta at Thursday 12th of February 2015: DI: What is the main principle, idea and inspiration behind your design?
NB : my designs are often motivated by nature and in particular by aspects or elements of rare and exceptional beauty

DI: What has been your main focus in designing this work? Especially what did you want to achieve?
NB : the aim is to visually recreate the emotion that is aroused by nature

DI: What are your future plans for this award winning design?
NB : to increase my standing as a designer and to use the award for publicity in my shop and at international fairs that I take part in

DI: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?
NB : I followed my inspiration

DI: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?
NB : I produced this piece to be sold through jewellery outlets or directly to the customer

DI: Who is the target customer for his design?
NB : the piece is aimed at a target audience of consumers who want fine jewellery in a limited edition

DI: How did you come up with the name for this design? What does it mean?
NB : the name derives from the Big Bang theory from which the universe was created

DI: What is the most unique aspect of your design?
NB : unique aspects of this project are: visual emotion, attention to detail and the uniqueness of the project

DI: What is the role of technology in this particular design?
NB : designed by CAD, prototyped, assembled and finished by hand

DI: What are some of the challenges you faced during the design/realization of your concept?
NB : designing the ring on three levels

DI: How did you decide to submit your design to an international design competition?
NB : being a valued and unique item I thought it deserved to be part of an international design award