We had the distinct pleasure to interview award winning designer Matteo Ruisi about their original and creative Poster design work. Matteo Ruisi is an award-winning communication designer, that makes our world a better place with their original poster works.
Matteo Ruisi ("MR") answered Design Interview ("DI") questions about their award-winning work Sizes Poster. Interview questions prepared by Frank Scott.
MR : I found the inspiration watching a video called "Stars size comparison" that shows the huge difference between the sun and the biggest star of the known universe. I was impressed by this video and I decide to make my own comparison between the same kind of items to show the difference between objects that people can be curious of.
MR : I designed these posters to put together all my competence and skills I achieved with my job: idea driven concepts, research, attention to details, colour choice, isometric design, typography, graphic and packaging design, illustration and copywriting.
MR : My future plan is to develop new series of poster in order to make a personal exhibition.
MR : The longest part was the research, because I had to be sure about the accuracy of the informations. Every poster has taken about 10 hours each to be designed and other time to be finalised.
MR : I decided to design this concept because I saw the opportunity to put together all my skills.
MR : The purpose of these poster is a personal exhibition and winning a Silver A'Design Award gave me the confidence to go ahead with this style.
MR : I love isometric and infographic works and I thought to create a work that could stand out and be inspirational for other designers.
MR : I love the work of a designer I met on Behance website, his name is Rod Hunt and he is a british illustrator. His work is really inspiring.
MR : The target is actually other designers and design agencies.
MR : I think the sense of humour is the key of this design. Other infographics are generally boring due to the serious topics, but information have a great component of humour that can be used.
MR : "Sizes - When size matters" is the paraphrases of the famous line "Size doesn't matter". I decided to give to my work this title because represent very well the intent.
MR : I used Adobe Illustrator for all the designs.
MR : The most unique aspect of my design is my personal sense of humour, that is the think I try to put in every work. As I usually say: "A world without humour is not fun at all."
MR : I've worked by myself on every poster.
MR : The role of a design software is to increase the cleanness of colors and shapes.
MR : I searched all the informations across the web and asking to one expert in some case. All the informations were compared to find out which was the correct one, because in some case I found contrasting informations.
MR : The biggest challenge was to satisfy myself, I redesigned the posters a lot of time, usually deleting everything to start again from the scratch. I think this is the secret for a good work.
MR : I believe in this work and I think I gave the best of myself, so I thought was a good idea to submit it to an international jury, to find out whether my work was good enough.
MR : I improved my illustration skills, my attention to informations and most of all, I learned the importance of being severe with myself to reach the greatest goals.
MR : I'm available as illustrator freelance.
