Interview with Brazil & Murgel Contemporary Jewelry at Sunday 13th of April 2014: DI: What is the main principle, idea and inspiration behind your design?
BC : Vivit Collection was inspired by organic forms and behaviours found in nature. The main idea was to create memorable pieces able to arouse curiosity of the beholder by means like animals and humans use to seduce - dancing.
DI: What are your future plans for this award winning design?
BC : We hope to take part in different galleries/stores and expositions around the world, to expose the collection as much as we can.
DI: How long did it take you to design this particular concept?
BC : It took us around six months to design and develop the whole production process. The project presented a lot of challenges in every production steps that required several tests and researches until we finally achieved the best results.
DI: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?
BC : We design and produce all of our jewels, selling them at our website www.brazil-murgel.com and some physical stores.
DI: How did you come up with the name for this design? What does it mean?
BC : Vivit is a latin word meaning a thing or someone that lives. Vivit Collection has a life of its own - through its fluid and swirling lines it dances, hiding and revealing the inner golden surface, with the intention to intrigue and seduce.
DI: Which design tools did you use when you were working on this project?
BC : From roughs we developed 3d models to better study the shapes. Then we created physical models in different materials such as paper and wax before heading to the first tests in metal.
DI: What is the most unique aspect of your design?
BC : The leaf-shaped earrings surrounds the earlobes so that it's natural movements creates an interesting dance between the black and gold – hiding and revealing the yellow gold underneath. The sinuosity of the forms and the ergonomic attributes of this collection present a fascinating play of light, shadows, glare and reflections.
DI: Who did you collaborate with for this design? Did you work with people with technical / specialized skills?
BC : We worked with experienced goldsmiths to get the right curves and shapes, as to develop the movement mechanism of the earrings. The special black plating also required technical skills from a team of engineers and physics specialized in surface engineering.
DI: How did you decide to submit your design to an international design competition?
BC : It is a way to get more recognition and a larger exposure of our design and brand.