Interview with designer Emanuele Spano (ES), regarding views on design, and for the award-winning design Puglia Tourism Promotion Offices.

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Interview with Emanuele Spano at Monday 11th of March 2013: DI: What is the main principle, idea and inspiration behind your design?
ES : The inspiration always starts from the natural caves and quarries suggestive that insist on my territory.

DI: What has been your main focus in designing this work? Especially what did you want to achieve?
ES : I wanted to convey a sense of welcome by a bright office looking and eco-friendly.

DI: What are your future plans for this award winning design?
ES : I want to find the right partners to realize the work.

DI: How long did it take you to design this particular concept?
ES : 30 days

DI: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?
ES : I attended a screening of the Regione Puglia for the definition of new offices in tourist accommodation.

DI: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?
ES : My design being produced by another company.

DI: What made you design this particular type of work?
ES : The desire to get involved and to confront in the public sector.

DI: Where there any other designs and/or designers that helped the influence the design of your work?
ES : From the prehistoric drawings of my land until Zaha Hadid.

DI: Who is the target customer for his design?
ES : Sector Public.

DI: What sets this design apart from other similar or resembling concepts?
ES : Synthesis of past and present.

DI: How did you come up with the name for this design? What does it mean?
ES : The name identifies the function of the environment.

DI: Which design tools did you use when you were working on this project?
ES : Digital production, 3D Animation and Visualization.

DI: What is the most unique aspect of your design?
ES : Bright and friendly atmosphere.

DI: Who did you collaborate with for this design? Did you work with people with technical / specialized skills?
ES : I worked with the team of renderers SEGNOPROGETTO.

DI: What is the role of technology in this particular design?
ES : The technology, though hidden and integrated in the structure, is crucial.

DI: Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?
ES : I studied similar projects and at the same time I tried to respond to the needs of Regione Puglia.

DI: What are some of the challenges you faced during the design/realization of your concept?
ES : Imagine a new form represents a significant challenge: the difficulty has been to integrate the technology within a biological aspect.

DI: How did you decide to submit your design to an international design competition?
ES : Why do you think the best way to meet and grow professionally.

DI: What did you learn or how did you improve yourself during the designing of this work?
ES : I have learned to read the space as a function of a public use.

DI: Any other things you would like to cover that have not been covered in these questions?
ES : Anything else.