DI: What is the main principle, idea and inspiration behind your design?
GG : Creating a resonance of visual image and actual implementation. The goal was to create soft, airy forms, but to show them through a completely different, seemingly unsuitable, yet alive and flexible material.
DI: What has been your main focus in designing this work? Especially what did you want to achieve?
GG : To combine the incompatible, to unite the cold and the hot. The goal was to create a visually soft chair out of a hard material, to give the cold metal an airy, ethereal shape. We argued for a long time about what material BUBBLE would be made of, and we settled on aluminum, because this metal has plasticity, relatively light weight, the right moderately ridged satined texture, which properly conveys the properties of materials and
DI: What are your future plans for this award winning design?
GG : We want to present it at an international exhibition and then in a gallery. It was important for me to get feedback on the project in such a prestigious competition as the A'DESIGN Award.
DI: How long did it take you to design this particular concept?
GG : BUBBLE itself was conceived in my head very quickly. But when my team and I began to think about the process of implementation, then it really started getting interesting; we had to work both on the image and the choice of material for its exact implementation simultaneously.
DI: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?
GG : It was an emotion that I translated into a drawing, and the drawing turned into an object. In the process of implementing it, the emotion only got deeper.
DI: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?
GG : This is a unique object that will not go into mass production; we will produce it piece by piece in our own factory.
DI: What made you design this particular type of work?
GG : The desire to work with brutal and rough material in large volumes and experience its effect on human perception.
DI: Where there any other designs and/or designers that helped the influence the design of your work?
GG : It was a great surprise to me that after the presentation of the Bubble, a great many people compared it to Jeff Koons, it was a great surprise and an honor for me.
DI: Who is the target customer for his design?
GG : A sophisticated man, the owner of a large house with a voluminous living room with space allocated for an unconventional object d'art.
DI: What sets this design apart from other similar or resembling concepts?
GG : As a rule, this kind of design and forms are usually constructed out of more pliable and soft materials, but we wanted to play with contrasts, so we chose metal.
DI: How did you come up with the name for this design? What does it mean?
GG : Bubble represents something airy, soft, plush and flexible.
DI: Which design tools did you use when you were working on this project?
GG : We combined a sketch design with the work of foundry masters and product
design engineers who helped bring the idea to life.
DI: What is the most unique aspect of your design?
GG : Despite its appearance, it is a hand-made product, and it took craftsmen a year to produce it.
DI: Who did you collaborate with for this design? Did you work with people with technical / specialized skills?
GG : Foundry masters
Product design engineers
DI: What is the role of technology in this particular design?
GG : A strange classic foundry technology was used. Thus paying tribute to tradition in a new modern interpretation.
DI: Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?
GG : Every designer in the process of creation is always on the lookout for shapes and processes a huge amount of information; only through constant search you can come up with the perfect shape for you.
DI: What are some of the challenges you faced during the design/realization of your concept?
GG : The big challenge for us in the production of the chair was the design features of the object and their influence on the casting technology.
DI: How did you decide to submit your design to an international design competition?
GG : I felt this object was worthy of attention and wanted to get feedback from the global design community.
DI: What did you learn or how did you improve yourself during the designing of this work?
GG : I realized that it is possible to look at the everyday perception of the material from a different angle, and to influence people's impressions and emotions.
DI: Any other things you would like to cover that have not been covered in these questions?
GG : It's important to understand and know who to share your creativity and ideas with in order to be heard and seen, such as participating in A'design award competition.