DI: What is the main principle, idea and inspiration behind your design?
GG : The summary of the general idea is the creation of new materials that emanate natural perfume, natural color, or even an unfinished natural texture. Finding ecological materials with properties both in shape, color, texture, perfume. Touch it for texture, and Smell it for perfume. The fragrance of the lavender flowers make the object flow. Besides the fresh smell and the deep color, lavender is always associated with the idea of relaxation and well-being.
DI: What has been your main focus in designing this work? Especially what did you want to achieve?
GG : I wanted to achieve the fragrance. I wanted a natural and sustainable material with perfume. Focused on consumer, the object is part of the sensory design through texture and smell and has an ecological purpose.
DI: What are your future plans for this award winning design?
GG : My plan in the near future is to implement my work worldwide. Right now, I'm working on my online store. I will focus on the business, and then I will start making new experiments and projects.
DI: How long did it take you to design this particular concept?
GG : The project lasted 4 months from the first sketches to production. It started in January 2019 in Bucharest and it ended in April 2019 in Bucharest. It was officialy presented at Romanian Design Week 2019 in May. After that, was exhibited at Sensoria - The Exhibition at Cluj Design Days & Timisoara Design Days, Romania, same year.
DI: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?
GG : I created Fragrance Lamp because of the flower. I always loved lavender fields. The flower has so many practical uses and the perfume it's unique. Besides the fresh smell and the deep color, lavender is always associated with the idea of relaxation and well-being. From a statistic I realized that there are many consumers who love lavender for its properties, so I said, why not to create a lighting object that emanates that beautiful fragrance for their houses too.
DI: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?
GG : Because I'm a young designer, I want to grow my business, and to develop other sustainable projects.
My plan is to produce myself the Fragrance Lamp on demand, and after that I will extend the production.
DI: What made you design this particular type of work?
GG : The idea is to create a boundary with nature. You can chose nature or at least you can be part of it. The connection is not limited.
DI: Where there any other designs and/or designers that helped the influence the design of your work?
GG : I had another project before, where I created a different material but for the same category: lighting. From then I started to analyse different natural resources and integrate them into materials and shapes.
DI: Who is the target customer for his design?
GG : The consumers of the lavender flower, and people who love the fragrance of it. Everyone who wants a peace of nature in the living room, or wants to have a relaxful sleep. Customer can be also a person who prefer sustainable products.
DI: What sets this design apart from other similar or resembling concepts?
GG : The purpose and its unique property. The material created and the perfume of it.
DI: How did you come up with the name for this design? What does it mean?
GG : The product name chosen is exactly the clue to its unique property.
DI: Which design tools did you use when you were working on this project?
GG : None. I used the design thinking process and the realtime experiments.
DI: What is the most unique aspect of your design?
GG : The fragrance. The lighting object was a natural perfume of the lavender flower.
DI: Who did you collaborate with for this design? Did you work with people with technical / specialized skills?
GG : The process and experiment I did it on my own. For the final technical touch I collaborated with my technician which is also my friend and was my mentor in learning how to work with different machines
DI: What is the role of technology in this particular design?
GG : Fundament and function.
DI: Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?
GG : Yes. I used the design thinking process. The insight is to connect for disconnect the stress. I tried to implement the experience into experiment. The final result is the user experience who identify with the lighting product.
DI: What are some of the challenges you faced during the design/realization of your concept?
GG : The hardest part of the project was finding the way to produce the new material made from lavender seeds.
I made different experiments to create a strong fragrance and to be durable in time.
DI: How did you decide to submit your design to an international design competition?
GG : I decided to submit my product to A Design Award competition, because I believe that it's a great opportunity for me as a young designer to participate at many design competitions, to promote my work and to be seen.
DI: What did you learn or how did you improve yourself during the designing of this work?
GG : I keep saying to myself that the experiment matter most. If you want a good design in the end, you need to focus on the process.
DI: Any other things you would like to cover that have not been covered in these questions?
GG : After one year of preservation, the lavender lamp still have fragrance. That means that ingredients are important and the natural resources are powerful.